Sunday, March 3, 2024

Pickleball World Series: Times Group Brings To India A New Era Of Sports

 

Introducing the Pickleball World Series: A New Era in Sports Entertainment

Pickleball, hailed as the fastest-growing sport globally, is poised to ascend to new heights with the imminent launch of the Pickleball World Series. A dynamic fusion of tennis, table tennis, and badminton, Pickleball has captured the imagination of enthusiasts worldwide, transcending age barriers and attracting attention from sports stars and celebrities alike. Spearheaded by the Times Group in collaboration with Pickleball Asia, this groundbreaking initiative seeks to elevate the sport onto the global stage, promising an exhilarating blend of competition and entertainment.

In its inaugural year, the Pickleball World Series will feature a diverse array of talent, with 64 individual players and six teams comprising four players each, representing the US and other international hubs, including the burgeoning hotspot of India. Vineet Jain, Managing Director of the Times Group, expressed optimism about the sport's potential, envisioning a future where pickleball surpasses tennis in popularity within the next 5-7 years.

Pranav Kohli, representing Pickleball Asia, highlighted the burgeoning community of 60 million players worldwide and outlined ambitious plans for the series, emphasizing its role in fostering global talent through a structured ranking system. N Subramanian, CEO-New Media and Investments at the Times Group, underscored the growing appeal of innovative sports and the immense potential inherent in Pickleball's rapid rise.

As anticipation mounts for the launch of the Pickleball World Series, it heralds a new era in sports entertainment, poised to captivate audiences worldwide with its unique blend of athleticism and excitement.

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