Rivals Join Forces, Creating Uncertainty in Pickleball
Merger between PPA and MLP leaves players and owners wondering about the future
The blockbuster merger between rival pickleball organizations Professional Pickleball Association (PPA) and Major League Pickleball (MLP) is leaving many questioning what the future holds. As hosts Thomas Shields and Zane Navratil discussed on the "Picklepod" podcast analyzing the deal, uncertainties abound for players, team owners, and even the APP.
While contracts are expected to be honored, some MLP players feel "punished" for their loyalty in signing early for less money, Shields explained. With salaries destined to drop after an unsustainable spike, Navratil pondered if some might "go back to the real world" when their lucrative deals expire.
Team owners now face running their clubs as independent businesses. "I don't know if all of these owners have ever run a business in their life," mused Shields. The hosts were doubtful about the ability to fund long-term operations. "They're going to have to sell," predicted Navratil about ownership groups lacking the capital to keep up.
APP Tour founder Ken Herman sees opportunity amidst the turmoil. With PPA and MLP "dramatically increasing their cost of business," Herman believes APP's "financially responsible path" may allow it to emerge as "the only one left standing" someday, Navratil relayed.
The merger leaves unanswered questions about the future roles of Steve Kuhn and Connor Pardoe, who built PPA and MLP respectively but lost power. Pardoe's "baby" being "taken out" by those with "deeper pockets" shows what can happen when "money prevails" in business, Shields reflected.
While the united entity brings optimism for pickleball's growth, uncertainty remains about branding, league operations, and long-term viability. But as Shields noted, anything can happen in the world of pickleball.
Discussion Topics List
- 00:00 - 00:45 - Introduction and addressing Jimmy mentions in comments
- 00:45 - 01:14 - How unified the new organization will be
- 01:14 - 02:29 - Structure of merged entity and board seats
- 02:29 - 03:13 - New holding company owning PPA and MLP
- 03:13 - 03:49 - $50 million investment from MLP owners
- 03:49 - 04:16 - Player contracts expected to be honored
- 04:16 - 05:03 - Steve Kuhn's role and focus on amateur pickleball
- 05:03 - 05:28 - Hiring a new CEO to run merged entity
- 05:28 - 06:19 - Frustration from some MLP players about contract differences
- 06:19 - 07:26 - Reasons for the merger and uniting top players
- 07:26 - 08:01 - Maintaining PPA and MLP brands and events
- 08:01 - 08:46 - Player salaries not sustainable long-term
- 08:46 - 09:07 - Need for growth metrics to attract more funding
- 09:07 - 09:58 - Teams now solely owned by individual owners
- 09:58 - 10:48 - Challenges for owners running teams as businesses
- 10:48 - 11:38 - What happens to players signed but not on teams
- 11:38 - 12:15 - Standards expected for team operations
- 12:15 - 12:51 - Zane found out about merger before public announcement
- 12:51 - 13:28 - Zane's perspective on speaking out about PPA
- 13:28 - 13:57 - Likelihood of player boycott at Atlanta event
- 13:57 - 14:27 - Number of players signed across organizations
- 14:27 - 14:58 - Options for undrafted players still under contract
- 14:58 - 15:32 - Press release before details to players
- 15:32 - 16:03 - Frustration about contract differences for early MLP signers
- 16:03 - 17:13 - Players with best options likely to stay in pickleball
- 17:13 - 17:52 - Reasons for maintaining separate PPA and MLP brands
- 17:52 - 18:28 - Benefits of consolidating into one brand
- 18:28 - 19:07 - Letting brands run separately at first and re-evaluating
- 19:07 - 19:58 - Sharing resources to reduce overhead
- 19:58 - 20:48 - Kuhn and Pardoe losing some power from merger
- 20:48 - 21:25 - Pardoe and Kuhn's future roles uncertain
- 21:25 - 22:27 - Wealthy owners prevailing over Pardoe and Kuhn
- 22:27 - 23:01 - What the merger means for the APP Tour
- 23:01 - 23:42 - APP's stable approach compared to PPA and MLP
- 23:42 - 24:04 - APP as a 'cockroach' surviving turmoil
- 24:04 - 24:58 - APP's perspective on the merger announcement
- 24:58 - 25:23 - Speculation on players retiring after contract terms
- 25:23 - 25:57 - Pickleball industry opportunities for players
- 25:57 - 26:36 - Benefits of one tour name and brand
- 26:36 - 27:21 - Letting brands run separately initially
- 27:21 - 28:22 - More financially prudent to have one brand
- 28:22 - 29:10 - Future possibility of fully combining brands
- 29:10 - 29:58 - Kuhn and Pardoe losing power from the merger
- 29:58 - 30:43 - Pardoe and Kuhn's pride and visions dashed
- 30:43 - 31:09 - People with money prevailing over Kuhn and Pardoe
- 31:09 - 31:57 - Pardoe's effort to 'save his business'
- 31:57 - 32:45 - Uncertainty for lesser-known players
- 32:45 - 33:32 - Players leaving pickleball after contract terms
- 33:32 - 34:20 - Pickleball industry opportunities for players
- 34:20 - 35:38 - Rationalizing separate brands under one entity
- 35:38 - 36:57 - Sharing resources to reduce overhead
- 36:57 - 37:54 - Benefits of focusing on one unified brand
- 37:54 - 38:43 - Letting brands operate separately initially
- 38:43 - 39:40 - Future possibility of fully combining brands
- 39:40 - 40:37 - Kuhn's diminished role but still board seat
- 40:37 - 41:24 - Pardoe's uncertain future role
- 41:24 - 42:21 - Wealthy owners prevailing over Kuhn and Pardoe
- 42:21 - 43:18 - Speculation on wrapping up given limited details
- 43:18 - 44:15 - More details and feedback expected before next recording
- 44:15 - 45:12 - Rapid changes for Kuhn and Pardoe in short timespan
- 45:12 - 46:09 - Pardoe's effort to 'save his business' by rushing to meetings
- 46:09 - 47:06 - Uncertainty for lesser-known contracted players
- 47:06 - 48:03 - Players potentially leaving pickleball after contract terms
- 48:03 - 48:59 - Pickleball industry opportunities for players
- 48:59 - 49:56 - Maintaining separate brands questioned
- 49:56 - 50:53 - Benefits of unified brand and efforts
- 50:53 - 51:50 - APP's stable approach compared to PPA and MLP
- 51:50 - 52:46 - The APP 'cockroach' surviving potential turmoil
- 52:46 - 53:43 - APP's statement on merger announcement
- 53:43 - 54:40 - Preview of topics for next recording
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